Workshop series on “Science Communication & Stakeholder Engagement”
Knowledge, transfer and partners in research and public engagement
What is the role of Researchers in local, regional and national innovation ecosystems? Our training series discusses new ways and methods to engage with stakeholder and reflect on the impact our research might have. All parts will be lead by city2science.
About the workshop series
Openness, transparency and the ability to communicate with diverse audiences inside and outside academia are key competences in 21st century research and innovation. Transferrable skills in the areas of science communication and public engagement are increasingly relevant for academic and non-academic career paths, as well as for the acquisition of national and international funding. The interdisciplinary and interactive training series invites researchers to gain practical skills in science communication and public engagement. The course will empower researchers via a mix of input, reflections and practical sessions. A major goal of the training will be to enable participants to develop a communication plan related to (their individual) research topics and to communicate their key messages to diverse audiences in a clear and effective way.
Part #1: Start the Dialogue, Open Up Science! – Introduction to Science Communication and Public Engagement
-
Current developments in science communication and public engagement
-
Key concepts in science communication
-
Identification of potential target groups and stakeholder
-
Reflecting roles and responsibilities of researchers in science communication
-
Clarification of individual needs in science communication
Part #2: Open Science and Open Innovation in Science Communication
-
Open Science and Open Innovation as a collaborative approach to research and development
-
Development of external collaborations and broader networks of stakeholders, including other researchers, industry experts, customers, and multiple publics outside academia
-
Integration of open innovation practices into own research processes
-
How to approach new and relevant stakeholders and how to engage in open innovation processes
-
Discussing benefits and challenges associated with Open Science and Open Innovation
-
Discovering the innovation potential of your own research
Part #3: Communication Strategies and Pathways to Impact
-
How to plan strategic communication and engagement activities related to (individual) research topics
-
Develop skills and get to know concrete tools for clearly communicating research to target audiences and potential stakeholders
-
Introduction to “Challenge- and Impact-Driven” research and communication
-
Measures to maximize impact: Communication, dissemination and exploitation strategies
-
Using different communication tools with a focus on Social Media, e.g. how to create a research(er’s) profile on Social Media
Part #4: Stakeholder Engagement and Engagement Formats
-
Basic understandings of research with and for society
-
From information to collaboration: Ways to engage multiple publics with research
-
Develop concepts and initial strategies for research projects
-
Learn how to plan strategic communication and engagement activities related to research
-
Concrete tools to clearly communicate research results to the respective target groups and potential stakeholders
-
Innovative approaches and formats for science communication including ideas for creative event formats
About city2science
city2science supports strategic alliances between city and campus and develops innovative formats of science communication.
city2science offers individual consulting services for universities and research institutions as well as cities, municipalities and regions, including consulting and application development, especially in European funding programs
city2science has internationally recognized expertise in the theory and practice of science communication and public engagement. Based on many years of experience in theoretical reflection as well as in the practical implementation of innovative strategies and formats of science communication, city2science offers a comprehensive range of services in this permanently evolving future field.